Миссия предпринимателя и его будущей компаний

Из мастер-класса Марины Новоточиной во время выступления в рамках StartupNоmad Форума в Алматы.

О спикере: Новоточина Марина Валерьевна, Доктор бизнес администрирования (DBA), Сертифицированный коуч, бизнес-тренер, HR консультант, Директор и ведущий тренер компании «CEO Consult», специализирующейся в области обучения и развития руководителей и HR специалистов.

Тема: Миссия предпринимателя и его будущей компаний

"Почему-то я думала, что это такой первый мастер-класс, который идет параллельно с другими сессиями StartupNomad Форума, поэтому никто не придет. Я рада, что я ошибалась, потому что я понимаю, насколько важно то, о чем мы с вами сегодня будем говорить, а мы будем говорить о психологии предпринимательства. Потому что многие миссии и предпринимателей, и их компания растут изнутри".

Миссия - причина существования человека, сообщества, объяснение, зачем он есть и для кого он работает, выражение того, чего он надеется достичь в будущем.

Предприниматель - это человек, который:

  • Добился успеха в проведении как минимум нескольких коммерческих операций, использовав собственные или заемные средства, и принял личное участие в формировании первоначального капитала коммерческого предприятия.
  • Принимает личное участие в исполнении своего дела.
  • Несет материальную ответственность за результаты своего дела.
  • Обладает правом принятия решения при выборе направлений развития дела.
  • Обладает правом распоряжаться получаемой в деле прибылью.

Возможные стартовые варианты начала пути Предпринимателя:

  • Инкубаторные предприниматели. В рамках программ поддержки развития предпринимательство создаются «бизнес-инкубаторы », в которых все желающие рискнуть и попробовать себя в этой сфере деятельности проходят предварительную подготовку и обучение, пишут бизнес-планы будущих предприятий и, успешно сдав экзамены, начинают свое дело, пользуясь на первых порах поддержкой государства в виде льготных кредитов, налоговых освобождений и т.п.
  • Специалисты-предприниматели
  • Предприниматели «по традиции» - предполагает передачу дела по наследству
  • Предприниматели «по природе» - особенный тип людей, «дух предпринимательства» которых, явился естественной предпосылкой выбора этого пути.

Классические сильные стороны предпринимателя:

  • Умеет находить возможности там, где другие их не видят
  • Увлечен своей работой и полон энергии
  • Мыслит нестандартно
  • Инициативен и нацелен на будущее
  • Уверенно идет на риск
  • Любит браться за новые интересные задачи и верит, что невозможного не существует
  • Твердо намерен повышать благосостояние, как свое, так и других людей, и изменить что-то к лучшему

Этапы организации:

1. «Этап ухаживания», Courtship - зарождение организации.

На этом этапе предприниматель принимает решение о создании бизнеса. Основатель компании собирает вокруг себя людей, которые постепенно вникают в его идею, принимает ее и соглашаются гласно (или негласно) рискнуть и попробовать воплотить ее в жизнь. Для успеха необходимы бизнес-идея и энтузиазм по отношению к ней, готовность взять на себя риск основания нового дела и высокий уровень обязательств, финансовая поддержка нового дела и готовность рынка принять новый товар/услугу.

2. Этап «Младенчество», (Infancy) - начало деятельности компании

Начинается процесс организации, переход от чистых идей к практическим действиям. Характерными чертами организации на этом этапе являются небольшой бюджет, отсутствие отложенных бизнес-процессов, демократичная персонифицированная культура, слабая субординация отсутствие системы приема на работу и оценки исполнения задания. Для успеха необходимы постоянный приток денежных средств и преданность основателя идее. Когда денежные потоки и деятельность организации стабилизируются, начинается следующий этап ее развития.

Подробнее о тренингах Марины Новоточиной можно узнать по телефонам:

  • +7 (727) 376 35 98
  • +7 (727) 225 16 06

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