Как получить 100 млн. пользователей по всему миру за два года?

Юлия Красниенко, директор по маркетингу и развитию Looksery (Одесса, Украина).

Looksery — это мобильное приложение для модификации фото и видео в реальном времени, с помощью которого вы можете создать из своей фотографии движущийся аватар и изменять свое лицо, как вам хочется.

"Чтобы соблазнить клиентов, нужно показать им что-то очень классное. Видео — один из подходящих вариантов"

"Цель нашей команды — быть №1. Поэтому мы активно продвигаем себя через социальные сети. У нас очень яркий, виртуальный контент, поэтому данный метод работает"

"Необходимо, чтобы о вас писали крупные СМИ. В таком случае, когда придут инвесторы, вам будет, что показать"

"Чтобы охватить как можно большую аудиторию, создайте аккаунты во всех доступных соцсетях. Открыв одну страницу в Facebook, вы обретете максимум 1000 подписчиков, зато потратите много сил и времени для ее продвижения"

"Сегодня наше приложение стало частью Snapchat, им пользуется множество знаменитостей, аудитория превышает 100 миллионов".


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